Getting Ready For The Maine Real Estate Party.
The real estate listing in Maine for sale has been spit polished, all waxed up, windows sparkling and ready for the dance ball to happen.
But marketing. Without a strategy, a system for each real estate property listing to get for the special treatment each requires in their own individual way, it is like winking at a girl in the dark.
The results are less than stellar, ho hum. Everything about the property’s charm, appeal is missing. No excitement. Maybe missing pieces left out because of being in a hurry. Not returning to tidy up. Remove the slack. Straighten the wrinkles.
The property just not showing up on radar, dressed and ready for school for the real estate buying public to study, see.
To cause the email server to heat up with questions about the place. The phone to ring pretty much non stop for the scheduling of showings of the property.
To ask about home bank financing, or the FAQ list of questions that come into the Maine real estate office round the clock.
When a Maine real estate listing comes on line, the last thing an agent or broker wants to see happen is nothing.
For it to just sit there and wait. So the process after the property hops off the listing conveyor belt means a pole vault. The short leap toward one chute tube heading out into the wild blue yonder. The marketing machine starts up and hums, rattles, roars into gear.The power from the creative juices poured into the property listing starts getting traction. As it makes the rounds, the syndication, the cross pollination happens. Sparking the fire that becomes bright, blinding, hot, memorable.
The same treatment for every Maine real estate listing? Heck no. Because the type of property we list and sell is not all homes, houses only. Other flavors like commercial listings, waterfront real estate and recreational land sales only happen if the change up is applied.
A slightly different approach to tailor make the marketing for the Maine real estate to reflect the property type we have to peddle. And the price range it falls in means how the marketing is set up is tied to the price tag. To the buyer for this segment of that type of real estate inventory in the audience. It means seeing the customer, singling them out. Having a little talk. Trying to tap his shoulder, be seen out of the corner of his eye during his busy day. To distract in a nice way.
Like a diamond cutter with a large valuable gem, jewel, stone, the approach to the division means measure many times, make one division after the careful thought.
The stakes are just as high for a Maine real estate listing a seller or buyer has to see move. Because it is an intrical part of their life.
Where they go from here in the connect the dots of life. Because often that property listing is something the owner has blood and sweat into and the pride, respect they have better be apparent to all in your approach to the marketing.
Passion, hard work in the creation of marketing means fire in the belly. Looking at the same property different ways when sitting down to write the narrative for the listing. When shooting the photos, the video loops for later editing. To add to the razzle dazzle, unlock the mystery of what is this new property listing, piece of Maine real estate all about. How does it compare to others around it in the listing inventory, the market at large.
Handling, treatment of real estate property listings is like dealing with people.
Being sensitive, empathetic, with Maine real estate buyers and sellers. Seeing the clearly marked path from the listing taken late at night at the kitchen table. To the early morning closing at the long conference room real estate closing table. The one with all those high back leather swivel chairs around it. Center pen holder, row of law books in the shelves on one side of the room. Our Maine real estate blog post here connected with other work online at other platforms, venues to win more round trips to those closings.
The place where the transfer of the property in Maine happens. And everyone then gets up, shakes hands and off I go to do it again. I love what I do, the state I am so lucky to live in to work and play. Raise a family. I am a personal fan of Maine, more than just where I work. Learn more about Maine.
207.532.6573 | MOOERS REALTY 69 North St Houlton ME 04730 | [email protected]